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We’re back again with Tom Morkes, who shared with us his journey and some awesome tips this past Friday!

Tom is an expert on helping people launch books, products, and more… and today, we’re going to dig into the meat and potatoes of how he does it.   :)

If you want to learn how to build massive traction in your business, whether you’re just getting started or you’ve been building your audience for a while, this episode is for you!

Episode 116: Show Notes

A few things we cover in today’s episode!

• The biggest challenge with any launch…
• Why pre-selling, or selling something before you’ve created it, is an awesome idea…
• What you need to do if you don’t have an audience…
• The 2 ways to sell something…
• How Tom helped John Lee Dumas launch The Freedom Journal by leveraging other peoples’ audiences…
• Why it’s important to give first…
• How to connect with the people who can promote your product…
• The “poster boy” formula and how it works…
• How to skyrocket your results by NOT doing everything yourself…
• Why being a “solopreneur” is a “stupid” idea…
• How to find the contact info of influencers you want to reach out to…

Links and Resources

• To keep up with Tom, learn more about the work he does, and pick up some awesome free tips and resources, check out TomMorkes.com!
• Tom’s book Collaborate goes into deep detail on the strategies he talks about in today’s episode.  Grab a copy!
• Tom also has a podcast called In the Trenches, which you should absolutely check out!

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